Hilton Honors is out with yet another solid promotion where you can earn bonus HH points for your upcoming stays from January 4 through May 5, 2019. Here are the details and our analysis:
Details of the Hilton Honors Points Unlimited Promotion
- Earn 2,000 Hilton Honors (HH) bonus points on every stay
- Plus, for every 5 stays or 10 nights, whichever comes first, you earn an additional 10,000 HH bonus points
- When you hit 5 stays or 10 nights, your stays & nights counters both reset to zero, and you can earn another 10,000 HH bonus points with another 5 stays or 10 nights
- Any number of consecutive nights at a single hotel count as one “stay,” even if the member checks out and checks back in again
- Points earning is unlimited during the promotion period
- Promotion period is January 4 through May 5, 2019
- Only nights actually stayed during the promotion period count
- But all nights during the promotion period count, even if the stay began prior to the promotion period or if the stay ends after the last day of the promotion period
- All Hilton properties qualify for this promotion except Hampton hotels in Mainland China
- As a reminder, Hilton brands include: Waldorf Astoria; Conrad; Canopy, Hilton (specific brand); Curio; DoubleTree; Tapestry Collection; Embassy Suites; Hilton Garden Inn; Hampton Inn; Tru; Homewood Suites; Home2 Suites; and Hilton Grand Vacations
- If you have multiple rooms, you can earn the bonus points for this promotion on one room only
- Award stays do qualify for this promotion – you will earn 2,000 bonus points on an award stay, and reward stays also count toward a 10,000-point bonus award
- You must register for the promotion prior to your stays in order to earn bonus points (registration link below)
- Registration link: Register for Hilton Honors Points Unlimited Bonus Promotion
- Hilton Honors also has a good FAQ page for this promotion: Hilton Honors Points Unlimited Bonus Promotion FAQs
Analysis of the Hilton Honors Points Unlimited Promotion
In recent times, Hilton has been very good about constantly running points promotions. Hilton’s last promotion, for double/triple points, ran through January 3; this new Points Unlimited Promotion starts as of January 4.
Whereas the previous promotion favored higher spend, the new Points Unlimited Promotion favors short stays (especially one-nighters) at cheaper properties by awarding a flat 2,000 HH bonus points per stay. At our baseline valuation of 0.5 cents per HH point, that’s a points rebate of about $10 per stay.
In addition, if you hit the 5 stay/10 night threshold to earn 10,000 extra HH bonus points, those points are worth about $50 – so, an additional $10 per stay or $5 per night.
This promotion works great for cheap one-night stays. Let’s take the example of a $100 night stay by a Hilton Diamond member who can pay with an Aspire card. There, the Diamond member will earn 20x points on the stay (2,000), plus 14x for paying with his or her Aspire card (1,400), plus 2,000 bonus points from the promotion. That’s a total of 5,400 HH points, or a points rebate worth about $27 on the $100 stay. And if this Hilton guest has 5 such stays during the promotion period, he or she will add even more bonus points to the haul. (And remember, our guest may have also been able to go through a cash-back portal for a little extra rebate on this stay.)
A Fun Thought Experiment
What if you had a couple, both of whom are Hilton Honors members, who want to stay 10 nights at a Hilton property where the award rate is 5,000 points per night? (Loyalty Traveler compiled a list of 5,000-point properties a few months ago; suffice to say that this experiment will be easiest if you’re located in Turkey.)
This couple books 10 1-night stays, alternating each night with the one spouse booking one night and then the other booking one night. Each night costs 5,000 points, for a total of 50,000 (25,000 from each spouse). The first spouse receives 5 2,000-point bonuses and 1 10,000-point bonus, for a total of 20,000 HH points returned. The second spouse receives the same. Net cost is 10,000 points (50,000 minus 20,000 minus another 20,000) for 10 nights. At 0.5 cents per HH point, that’s $50 of value for 10 nights – or $5 per night! What a deal! Maybe one of our readers will give this a try! 🙂
For most people, including us, the previous double/triple points promotion worked more in our favor. But we’re not ones to look a gift horse in the mouth – or to ever leave points on the table. It’s a nice promotion, which we very much appreciate, but not a game-changer. We’ll be signing up for this promotion and enjoying the extra points coming into our Hilton Honors account!
What do you think of Hilton Honors’ new Points Unlimited Promotion? Are you willing to put our thought experiment into practice? Please let us know in the Comments!
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